This is a slightly self referential post, but I thought it would be interesting to go behind the scenes a bit and look at who – on the evidence of this site and also the viewers of the “Jewel Thief” video – makes up the demographic of the current Sprout fan base.
Firstly, this is the way Sproutology traffic has built up over the past few months, measured in page visits.
You can see a nice buildup as the site has become established. The October spike was due to the Arnie interview, and also caused peak traffic of 120gigabytes – we’re now back more or less on trend with something like 250 views a day, with a nice strong start to January mostly because I’ve been able to post quite a lot of material.
So onto geography, and we have:
And finally, gender and age. 84% male, 16% female. There’s a strong preponderance towards middle aged men – once beautifully described as “slightly depressive middle aged men who like women”, and a slightly more even spread with female visitors.